Ders Bilgileri
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Ders Tanımı
| Ders | Kodu | Yarıyıl | T+U Saat | Kredi | AKTS |
|---|---|---|---|---|---|
| VISUAL COMMUNICATION | BSD 339 | 3 | 2 + 0 | 2 | 3 |
| Ön Koşul Dersleri | |
|---|---|
| Önerilen Seçmeli Dersler |
| Dersin Dili | Türkçe |
| Dersin Seviyesi | Önlisans |
| Dersin Türü | SECMELI |
| Dersin Koordinatörü |
Öğr. Gör. SERVET SEZGİN |
| Dersi Verenler |
Öğr. Gör. SERVET SEZGİN |
| Dersin Yardımcıları | |
| Dersin Kategorisi | Alanına Uygun Öğretim |
| Dersin Amacı |
The major objective of this course is to provide students basic knowledge and skills to read and analyse the signs, symbols and images; In this context, the language of design and its translation into communication wiil be introduced and examined. |
| Dersin İçeriği |
Introduction to basic language of visual communication, semiology and related concepts such as indicator, series, array, surplus information, entropy, direct meaning and side meaning, expression, metaphor, metonim, ideology, representation, parody, coding, analysis and favour. |
| Dersin Öğrenme Çıktıları | Öğretim Yöntemleri | Ölçme Yöntemleri |
| 1 - Have basic knowledge of graphic design; apply visual language of graphic design at elementary level | 4 - 1 - | A - C - D - |
| 2 - Analyse icon, index and symbols representing content of the semiology | 4 - 1 - | A - |
| 3 - Use pictorial symbols within the semiology language | 4 - | C - |
| 4 - Interpret worldwide examples of visual communication design; gain the ability to use those in the future | 4 - | D - |
| 5 - Reveals the difference between looking and seeing representing the content of the subject of semiology. | 14 - | C - |
| Öğretim Yöntemleri: | 4:Drilland Practice 1:Lecture 14:Self Study |
| Ölçme Yöntemleri: | D:Project / Design C:Homework A:Testing |
Ders Akışı
| Hafta | Konular | ÖnHazırlık |
|---|---|---|
| 1 | Presenting and interpreting various visual examples | |
| 2 | What’s communication; what’s visual communication; Why people need to communicate; reasons affecting perception | |
| 3 | Old time visual communication samples: Ideographes, pictographes; prehistory visual communication; Mezopotamia and Egypt hieroglyphes, invention of calligraphy; invention of paper | |
| 4 | The alphabets: Phoenice, Greek, Latin, Korean alphabets; effect of press on visual communication | |
| 5 | Principles of design and visual communication | |
| 6 | Visual perception: Gestalt, the difference between see and look | |
| 7 | Visual communication and Semiology: Sign, symbol, index, icon | |
| 8 | Symbols (I): What’s symbol? What’s the meaning of symbol? | |
| 9 | Symbols (II): Examing the symbols and signs in terms of semantics | |
| 10 | Symbols (III): Abstracting and meaning; abstracting in visual communication | |
| 11 | Symbols (IV): Piktograms | |
| 12 | Language of graphic design (I): Representation and abstracting | |
| 13 | Language of graphic design (II): Indirect remark, metaphor, satire, irony in visual communication | |
| 14 | General review |
Kaynaklar |
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Döküman Paylaşımı |
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Dersin Program Çıktılarına Katkısı
| No | Program Öğrenme Çıktıları | KatkıDüzeyi | |||||
|---|---|---|---|---|---|---|---|
| 1 | 2 | 3 | 4 | 5 | |||
Değerlendirme Sistemi
| YARIYIL İÇİ ÇALIŞMALARI | SIRA | KATKI YÜZDESİ |
|---|---|---|
| AraSinav | 1 | 50 |
| KisaSinav | 1 | 10 |
| Odev | 1 | 20 |
| PerformansGoreviUygulama | 1 | 20 |
| Toplam | 100 | |
| Yıliçinin Başarıya Oranı | 40 | |
| Finalin Başarıya Oranı | 60 | |
| Toplam | 100 |
AKTS - İş Yükü
| Etkinlik | Sayısı | Süresi(Saat) | Toplam İş yükü(Saat) |
|---|---|---|---|
| Course Duration (Including the exam week: 16x Total course hours) | 14 | 2 | 28 |
| Hours for off-the-classroom study (Pre-study, practice) | 14 | 1 | 14 |
| Mid-terms | 1 | 10 | 10 |
| Quiz | 1 | 2 | 2 |
| Assignment | 1 | 5 | 5 |
| Performance Task (Application) | 1 | 15 | 15 |
| Final examination | 1 | 10 | 10 |
| Toplam İş Yükü | 84 | ||
| Toplam İş Yükü /25(s) | 3.36 | ||
| Dersin AKTS Kredisi | 3.36 |