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Course Description

Course Code Semester Teoric Credit ECTS
ENTERTAINMENT MARKETING BSD 359 3 2 + 0 2 3
Prerequisite Courses
Recommended Elective Courses
Course Language Türkçe
Level of the Course Önlisans
Course Type SECMELI
Course Coordinator Dr.Öğr.Üyesi RECEP YILDIRGAN
Instructor
Course Assistants
Course Category Alanına Uygun Öğretim
Course Objective
Course Content
Learning Outcomes of the Course Teaching Methods Measurement Methods
1 - 1 - C - A -
2 - 3 - 2 - 1 - C - A -
3 - 2 - 1 - C - A -
4 - 3 - 2 - 1 - C - A -
5 - 3 - 1 - C - A -
Teaching Methods: 1:Lecture 3:Discussion 2:Question-Answer
Measurement Methods: C:Homework A:Testing

Course Flow

Week Topics Preliminary
6 Cinema Argan, M. (2007) Eğlence Pazarlaması, Detay Yayıncılık, Ankara
7 Music Argan, M. (2007) Eğlence Pazarlaması, Detay Yayıncılık, Ankara
8 Television, Radio and Print Media Argan, M. (2007) Eğlence Pazarlaması, Detay Yayıncılık, Ankara
9
10 Internet, Compüter and video games Argan, M. (2007) Eğlence Pazarlaması, Detay Yayıncılık, Ankara
11 Sport Argan, M. (2007) Eğlence Pazarlaması, Detay Yayıncılık, Ankara
12 Games of Chance Argan, M. (2007) Eğlence Pazarlaması, Detay Yayıncılık, Ankara
13 Travel and Tourism Argan, M. (2007) Eğlence Pazarlaması, Detay Yayıncılık, Ankara
14 Event Management Argan, M. (2007) Eğlence Pazarlaması, Detay Yayıncılık, Ankara
5 Culture and Art Argan, M. (2007) Eğlence Pazarlaması, Detay Yayıncılık, Ankara
4 Recreational Shopping Argan, M. (2007) Eğlence Pazarlaması, Detay Yayıncılık, Ankara
2 Entertaintment Industry Argan, M. (2007) Eğlence Pazarlaması, Detay Yayıncılık, Ankara
1 Leisure and recreation Argan, M. (2007) Eğlence Pazarlaması, Detay Yayıncılık, Ankara
3 Entertainment Marketing Argan, M. (2007) Eğlence Pazarlaması, Detay Yayıncılık, Ankara

Resources

Lecture Notes
Course Resources

Document Sharing


Contribution of the Course to Program Outcomes

No Program Learning Outcomes Contribution Level
1 2 3 4 5

Evaluation System

Contribution Level Order Percentage of Contribution
KisaSinav 1 10
KisaSinav 2 10
AraSinav 1 60
Odev 1 20
Total 100
The Ratio of the Semester to Success 50
Final to Success Ratio 50
Total 100

ECTS Workload

Activity Sayısı Time (Hour) Total Workload (Hour)
Course Duration (Including the exam week: 16x Total course hours) 16 2 32
Hours for off-the-classroom study (Pre-study, practice) 16 2 32
Mid-terms 1 5 5
Quiz 2 1 2
Assignment 1 1 1
Final examination 1 6 6
Total Workload 78
Total Workload / 25 (h)Toplam İş Yükü /25(s) 3.12
ECTS Credit of the Course 3.12
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