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Ders Tanımı

Ders Kodu Yarıyıl T+U Saat Kredi AKTS
PRODUCT DEVELOPMENT AND INNOVATION ESD 273 2 2 + 0 2 3
Ön Koşul Dersleri

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Önerilen Seçmeli Dersler

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Dersin Dili Türkçe
Dersin Seviyesi Önlisans
Dersin Türü SECMELI
Dersin Koordinatörü Dr.Öğr.Üyesi AYDIN ŞENOL
Dersi Verenler Dr.Öğr.Üyesi CEVDET ÇAYIR
Öğr. Gör. ALİ GALİP GÜVEN
Öğr. Gör. SEZGİN BIÇAK
Dersin Yardımcıları

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Dersin Kategorisi Genel Eğitim
Dersin Amacı

This course aims to provide students with an understanding of how to manage innovation and identify markets, develop new product ideas and design new profitable products.

Dersin İçeriği

The Importance of New Product Development, Product Development Process, Emergence of New Product Ideas, The Role of Design in New Product Development Process, with examples from Turkey and World Analysis of New Product Development

Dersin Öğrenme Çıktıları Öğretim Yöntemleri Ölçme Yöntemleri
1 - The need and importance of change and innovation 1 - 2 - A - D -
2 - Stages of new product and new product development process 1 - 2 - A - D -
3 - Internal and external factors in the new product development process 1 - 2 - A - D -
4 - Understanding customer needs and requests 1 - 2 - A - D -
5 - Relationships between product development and production 1 - 2 - A - D -
6 - What is product design? 1 - 2 - A - D -
7 - Product design processes 1 - 2 - A - D -
8 - Product and brand 1 - 2 - A - D -
9 - What is innovation? 1 - 2 - A - D -
10 - Types of innovation 1 - 2 - A - D -
11 - The effects of innovation 1 - 2 - A - D -
12 - New product development 1 - 2 - A - D -
13 - New product development processes 1 - 2 - A - D -
14 - An overview 1 - 2 - A - D -
Öğretim Yöntemleri: 1:Lecture 2:Question-Answer
Ölçme Yöntemleri: A:Testing D:Project / Design

Ders Akışı

Hafta Konular ÖnHazırlık
1 The need and importance of change and innovation
2 Stages of new product and new product development process
3 Internal and external factors in the new product development process
4 Understanding customer needs and requests
5 Relationships between product development and production
6 What is product design?
7 Product design processes
8 Product and brand
9 What is innovation?
10 Types of innovation
11 The effects of innovation
12 New product development
13 New product development processes
14 An overview

Kaynaklar

Ders Notu

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Ders Kaynakları

Akira Ishikawa, Atsushi Tsujimoto,Creative marketing for new product and new business development ,World Scientific, 2008


Döküman Paylaşımı


Dersin Program Çıktılarına Katkısı

No Program Öğrenme Çıktıları KatkıDüzeyi
1 2 3 4 5

Değerlendirme Sistemi

YARIYIL İÇİ ÇALIŞMALARI SIRA KATKI YÜZDESİ
AraSinav 1 50
KisaSinav 1 10
KisaSinav 2 10
Odev 1 30
Toplam 100
Yıliçinin Başarıya Oranı 50
Finalin Başarıya Oranı 50
Toplam 100

AKTS - İş Yükü

Etkinlik Sayısı Süresi(Saat) Toplam İş yükü(Saat)
Course Duration (Including the exam week: 16x Total course hours) 16 2 32
Hours for off-the-classroom study (Pre-study, practice) 16 2 32
Mid-terms 1 1 1
Quiz 2 1 2
Assignment 1 10 10
Final examination 1 1 1
Toplam İş Yükü 78
Toplam İş Yükü /25(s) 3.12
Dersin AKTS Kredisi 3.12
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